Google Website Optimizer Announces Website Workout Winners, via SearchEngineWatch.com

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[…] Google posted a video of Colonial Candle’s experience in website testing and landing page optimization, which helped boost their sales by 20% (yes, even in this economy). I know when reading a blog, things like landing page testing can seem very cerebral if you’ve never done it before.

So, check out this video to get a visual sense for what testing can do for your site:

Later Update: Videos: Actionable Web Analytics Tips – via Occam’s Razor by Avinash Kaushik, see there 3 videos about actionable web analytics

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